Easy, affordable, term life insurance for everyday Heroes

Life is embracing those little moments

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Strong protection made simple.

Hero Life protects everyday heroes by providing secure financial protection for the things that matter most. There are many paths on a Hero's journey, that's why we offer industry-leading coverage from $100,000 up to $2,000,000* in an instant. 10, 15, 20 and 30-year terms are available so protecting what matters most - the ones you love - is simple and affordable.  

* Face amounts up to $2,000,000 for ages 18-55 and up to $1,000,000 for ages 56-60.

Who we are

Hero life, underwritten by Assurity Life Insurance Company, is an affordable and flexible way to help financially protect those you love. With Hero Life, you could be protected much sooner than more traditional routes.


Hero Life is underwritten by Assurity Life Insurance Company. Assurity is A-(Excellent). A.M. Best ratings for insurers’ Financial strength range from A++ (Superior) to F (In Liquidation).

Our Story


of Americans recognize they need life insurance*


Prefer non-medical underwriting, because it eliminates the need to see a doctor or take a medical exam*


Prefer simplified underwriting, which generally means getting coverage quickly and without a medical exam*
*2021 Insurance Barometer Study, LIMRA

Let us show you how Hero Life can help you

Quick Easy Coverage
We believe in making life insurance simple to understand, easy to obtain, and affordable to purchase.
Strong, Proven Protection
Hero Life is focused on providing people with peace of mind and a plan for the future.
Future Proof Solutions
We use data to make coverage fast and affordable, meaning you can add to your coverage whenever you like. You can get a quote in seconds and coverage in minutes.

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